Archive for the ‘Toyota Hybrid’ Category
Portland Car Dealer: Toyota’s Plural of Prius Campaign Features the Intriguing James Lipton
Toyota is continuing with their community-centered campaign to find the official plural for Prius with a new spot featuring James Lipton and, none other than, William Shakespeare. Lipton’s passionate and wordy interviewing style has been spoofed in plenty of sketch comedy, probably most famously by Will Ferrell on Saturday Night Live. Here you can see the real man in action as he interviews the wordsmith from the days of yore (or a man pretending to be). There’s still time to vote! The winning word will be announced on Feb. 20th.
Looking for your own innovative Toyota car, truck or SUV? Check out our selection of new and used vehicles on our website 24/7 @ greshamtoyota.com!
Portland Car Dealer: Prius Plug-In Vehicles Join Zipcar Fleet
While the new Prius Plug-in hybrid electric car won’t be available to consumers until 2012, some Zipcar users will get the chance to drive one in advance. Daily Finance reports that Zipcar has added eight of the new vehicles to its fleet.
Zipcar is a popular car-sharing network that can provide a testing ground for newly developed electric cars.
Zipcar is offering the hybrid electric vehicles in San Francisco, Portland and the Boston area. They’re among 160 of the new plug-in hybrids that Toyota has made available for field trials in the country.
The plug-in model comes with a larger lithium-ion battery that’s charged from an electrical outlet. A larger battery will enable the car to go farther using a “fuel” with lower carbon emissions than gasoline. A growing number of automakers have launched or plan to bring to market plug-in hybrids or all-electric cars. We’re excited to see this one around town!
Looking for your own innovative Toyota car? Check out our selection of new and used vehicles on our website 24/7 @ greshamtoyota.com!
Portland Car Dealer: Toyota to Develop Longer Lasting Magnesium Batteries
In an effort to grow the range for electric cars, Toyota has started to develop battery packs with magnesium-sulfur components, as reported in Motor Trend Magazine.
Magnesium-sulfate batteries can potentially hold twice as much power as today’s best lithium-ion cells already being used in some plug-in and electric car hybrids, making it a more competitive battery for future vehicles.
Battery life has been one of the few drawbacks to the plug-in electric car market, getting anywhere from 35 to 73 miles of travel, compared to non-electric cars which can easily get up to 100 or more miles per tank and are easily refueled. The project is being headed by Jeffrey Makarewicz, at Toyota’s technical center just outside of Ann Arbor, Michigan. He says Toyota could have a longer-range battery in as soon as ten years.
In addition to Magnesium-sulfate, Toyota is playing around with other advanced battery types (including batteries with aluminum and calcium components), all in the hopes of providing consumer-friendly range and quick recharge times.
For other innovative Toyota cars, visit our website. We have a great selection of new and used vehicles on our website 24/7 @ greshamtoyota.com!
Portland Toyota Dealer: Drive Away with a 2010 Toyota Prius Hybrid!
Yes, it’s 2011 and that means great deals on any 2010 Toyota Prius. At Gresham Toyota, we’ve got internet specials on these innovative hybrid vehicles and more!
For other innovative Toyota cars, visit our website. We have a great selection of new and used vehicles on our website 24/7 @ greshamtoyota.com!
Toyota News: Toyota Sponsors “Ideas For Good” Campaign
Toyota Motor Company is running a campaign that invites consumers to come up to come up with ideas for using automotive technologies outside the realm of cars and trucks, shares an interesting NY Times article.
Encouraging customers to submit ideas that springboard from technologies like the advanced parking guidance system available on the Toyota Prius. Toyota Motors has pledged to bring to fruition the five best ideas submitted by consumers.
Toyota’s goal is “showing how we can improve the quality of life” [of consumers] said Bill Fay, group vice president for marketing at Toyota Motor Sales USA in Torrance, Calif.
Consumers can go to a section of the Toyota Web site to learn more and will have until Feb. 28 to submit their ideas, which will then be judged by an independent panel.
Looking for an innovative Toyota car? We have a great selection of new and used vehicles on our website 24/7 @ greshamtoyota.com!
